FREITAG® Immobilien

Real Estate Agent
for Salzburg

Over 15 years of experience in Munich, Bavaria & the surrounding area. Commission the best real estate agents for your property in Salzburg.

⌀ Value growth in Salzburg: +6.83 %Calculated as the average of the last 10 years based on publicly available market statistics and the evaluations of the Expert Committee (Gutachterausschuss) for Salzburg.
Your local partner

FREITAG® Immobilien in Salzburg — for a successful sale of your property

Between the decision to sell and the notary appointment in Salzburg, there are usually several months of work: gathering documents, reliably determining the value, finding the right buyer group, negotiating. We take over these steps completely and keep you informed of every interim status.

Over 15 years of experience in the Munich surrounding area
Sound valuation by certified appraisers
Structured marketing instead of a standard listing
Internal bidding process upon request
Personal support up to the notary appointment
Clear communication and transparent processes

Prospective buyers for Salzburg: Register your search profile instead of searching portals

Instead of searching portals daily, we reverse the process: you register your profile for Salzburg, we automatically match every new listing with it, and we actively contact you. No fees for searchers, no automated mass emails, no sharing of your data with third parties.

We will personally drive to you in Salzburg

Gerhard Hahn — personal consultation promise for Salzburg
Consultation Promise · Salzburg

Communities of heirs (Erbengemeinschaften) in Salzburg — organised instead of quarrelsome

Personally by Gerhard Hahn · FREITAG® Immobilien GmbH

Over 30 years of experience as a real estate specialist

When multiple heirs have to decide on a property in Salzburg, it's rarely just about square metres. For decades, Gerhard Hahn has been moderating precisely these constellations: a fair market value, a clear process, a clean payout. This way, the family stays together in the end, and the assets are in order.

Client Testimonials

What our clients say

»Competent and trustworthy, absolutely perfect«
Beate Utke
Apartment sale in Munich
»Mr Freitag successfully sold my company mudis and completely surprised me with the sale price. I am still absolutely thrilled!«
Alexandra Kagerbauer
Company sale
»FREITAG® Immobilien helped us quickly and professionally with a financially very urgent matter. Many thanks again for that!«
Rudolf Renner GmbH
Commercial property
Real estate agent Salzburg
Michael Freitag
Founder of FREITAG® Immobilien GmbH
Over 15 years of experience in Bavaria & surrounding areas
Your local agent

Real estate agent in Salzburg with over 15 years of experience

Anyone looking for an experienced real estate agent in Salzburg expects more than just the publication of an advertisement. Crucial factors are a realistic valuation, a suitable marketing strategy, high-quality documentation, professional communication with prospective buyers and secure contract processing. This is precisely where we come in.

As a real estate agency for Salzburg, we support owners, communities of heirs, capital investors, and landlords in all phases of real estate brokerage — with clear processes and transparent advice.

Personal consultation
Insight

Our headquarters in Munich

Personal, discreet, with over 15 years of market knowledge – your real estate agent for Salzburg.

You don't have to come to us: For a personal consultation or a property valuation, your real estate agent will, of course, come to you in Salzburg – discreetly, without obligation, and at an appointment time that suits you.

Market data

Real estate market in Salzburg 2026

Market data as of: May 2026

The following figures show how purchase prices, rents, and land values have developed in Salzburg. These are average values for the entire location — the location, year of construction, and condition of a specific property can deviate significantly from these.

Brief overview: Salzburg is an attractive location for owners, buyers, and tenants because the municipality benefits from its location, accessibility, and quality of life. When marketing a property, it is important to present not only the property itself but also its surroundings in a compelling way. This includes, among other things, infrastructure, residential location, connectivity, local amenities, leisure value, and the general development of the Salzburg location. Real estate agents in Salzburg with over 15 years of experience. Anyone looking for an experienced real estate agent in Salzburg expects more than just the publication of an advertisement. A realistic valuation, a suitable marketing strategy, high-quality documentation, professional communication with prospective buyers, and secure contract processing are crucial. This is exactly where we come in. As real estate agents in Salzburg, we support owners with sales, lettings, and valuations.
Houses Ø/m²
4,215 €
Apartments Ø/m²
4,236 €
Standard land value Ø/m²
327 €

House purchase price development

Current average purchase price per m² for houses in Salzburg: 4,215 €/m²

House prices in Salzburg have risen significantly over several years — driven by its proximity to Munich, high demand for family-friendly home ownership, and limited supply. Strong increases until 2022 were followed by a slight correction in 2023/2024, before the market recently showed renewed strength.

YearAvg. valueChange
20162,574.5 €/m²–
20172,831 €/m²+10 %
20182,831.5 €/m²+0 %
20192,990 €/m²+5.6 %
20203,356.5 €/m²+12.3 %
20214,064.5 €/m²+21.1 %
20224,792.5 €/m²+17.9 %
20234,743 €/m²-1 %
20244,215 €/m²-11.1 %

Apartment purchase price development

Current average purchase price per m² for apartments in Salzburg: 4,236 €/m²

Apartments in Salzburg have also shown a positive long-term price development. It was particularly dynamic between 2017 and 2022. Since 2023, a noticeable calming has been observed — albeit without significant price decreases. The limited supply continues to support the price level to this day.

YearAvg. valueChange
20162,586.5 €/m²–
20172,643 €/m²+2.2 %
20182,891.5 €/m²+9.4 %
20193,101.5 €/m²+7.3 %
20203,319 €/m²+7 %
20213,871.5 €/m²+16.6 %
20224,246 €/m²+9.7 %
20234,186.5 €/m²-1.4 %
20244,236 €/m²+1.2 %

Land values & Plot prices

Current average land value per m² in Salzburg: 327 €/m²

The land value in Salzburg has developed significantly upwards — a reflection of the quality of the location and its proximity to the Munich market. Plots are scarce, and demand is structurally high. Strong increases until 2022 were followed by a brief consolidation before values stabilised.

YearAvg. valueChange
2015174.1 €/m²–
2016190.1 €/m²+9.2 %
2017213.2 €/m²+12.2 %
2018236.4 €/m²+10.9 %
2019236.5 €/m²+0 %
2020246.4 €/m²+4.2 %
2021289.4 €/m²+17.5 %
2022309.7 €/m²+7 %
2023349.5 €/m²+12.9 %
2024327 €/m²-6.4 %

Market analysis & Classification

The real estate market in Salzburg can be classified as a relatively small but stable sub-market. For buyers, this means that supply is limited, but pricing is still more moderate compared to larger centres. This makes Salzburg interesting for owner-occupiers who value quiet living and good regional connectivity. On the seller's side, sustained demand points to a solid market position, even if the sharpest price jumps are likely behind us for the time being. For capital investors, Salzburg is particularly attractive due to the combination of manageable entry prices, stable rents, and good lettability. In particular, apartments in good condition and with functional floor plans can usually be let quickly. The gross rental yield range is currently mostly between 3.0% and 4.2% gross, depending on property quality, location, and purchase price level. Houses often achieve lower yields but are interesting for long-term owner-occupiers and wealth-oriented buyers. Overall, the development of real estate prices in Salzburg points to a market with moderate growth, solid demand, and limited downside risk. Anyone observing the price per square metre in Salzburg will recognise a phase of consolidation following the strong increases of previous years, without the attractiveness of the location having noticeably diminished.

Data analysis: Price development & yield

Anyone wishing to soundly classify the market in Salzburg within the Austrian market should take a look at the multi-year price development. For single-family and terraced houses in Salzburg, the average purchase price moved from 2.574 €/m² in 2016 to the current 4.215 €/m² (2024) — a total change of +63,7% over 8 years, which corresponds to an average value increase of +6,4% p.a. The previous peak was reached in 2022 at 4.792 €/m²; since then, the market has corrected by -12,1% — a typical pattern in many medium-sized German markets following the interest rate turnaround. Condominiums in Salzburg started in 2016 at around 2.586 €/m² and are now at 4.236 €/m² (+63,8% over 8 years, Ø +6,4% p.a.). This makes them suitable as an entry point into home ownership or as a capital investment with a manageable ticket size. The standard land value in Salzburg rose from 174 €/m² (2015) to the current 327 €/m² (+87,8% in 9 years) — an essential indicator for the structural location quality and local demand for building land. With around 153.377 inhabitants, Salzburg forms a comparatively tight market segment — which means that well-prepared properties priced in line with the market are usually sold or let quickly, while overpriced offers remain on the market longer and lose negotiating room. For owners in Salzburg considering a sale or letting, an individual, data-based valuation is the most important first step — it replaces estimates from online calculators that cannot account for micro-location, energy efficiency, and property substance. FREITAG® provides this valuation free of charge and without obligation.

These market data are regularly updated and reviewed at least every 12 months based on current statistics and expert committee data.

Salzburg compared to Salzburg

Current market values in Salzburg compared to the median of all municipalities in Salzburg.

Key figureSalzburgSalzburg (Median)Difference
Houses Ø4,215 €/m²4,215 €/m²0 %
Flats Ø4,236 €/m²4,236 €/m²0 %

Price development in Salzburg — last 10 years

Annual average values for purchase prices (houses & flats) and rents in Salzburg, each including the change compared to the previous year.

YearHouses Avg/m²YoYFlats Avg/m²YoY
20162,575 €/m²–2,587 €/m²–
20172,831 €/m²+10 %2,643 €/m²+2.2 %
20182,832 €/m²+0 %2,892 €/m²+9.4 %
20192,990 €/m²+5.6 %3,102 €/m²+7.3 %
20203,357 €/m²+12.3 %3,319 €/m²+7 %
20214,065 €/m²+21.1 %3,872 €/m²+16.6 %
20224,793 €/m²+17.9 %4,246 €/m²+9.7 %
20234,743 €/m²-1 %4,187 €/m²-1.4 %
20244,215 €/m²-11.1 %4,236 €/m²+1.2 %

Source: FREITAG® Immobilien's own market research based on publicly available statistics and expert committee evaluations.

FAQ about real estate in Salzburg

Frequently asked questions about buying, selling, financing, and living in Salzburg — concisely answered.

📍 Location & Situation of Salzburg

🏘️ Real Estate Market in Salzburg and the Surrounding Area

🏡 Buying & Selling in Salzburg

💰 Financing, Taxes & Additional Costs in Austria

🔑 Rental, Yield & Value Development in Salzburg

Property Annuity (Immobilienverrentung) & Usufruct in Salzburg
Life annuity (Leibrente), usufruct (Nießbrauch) or leaseback: Property annuity (Immobilienverrentung) in Salzburg.

Property annuity (Immobilienverrentung) in Salzburg means: You transfer ownership, but retain the right of use. Four options are available — Usufruct (Nießbrauch) (most extensive rights, including letting), Right of abode (personal use), Life annuity (monthly payment instead of a lump sum) and Sale-and-leaseback (sale at full price, followed by a rental agreement).

Which option is suitable depends on your age, health status, inheritance situation and the current market value of your property in Salzburg. These factors directly influence the valuation — therefore, we do not make blanket promises regarding the achievable amount.

The initial consultation is free and without obligation. Upon request, we will involve relatives, tax advisors or notaries from the outset, so that the solution is also sustainable within the family in Salzburg.

Commercial properties in Salzburg
Sell commercial property and lease back: Sale & Lease-Back

Entrepreneurs in Salzburg who wish to sell their commercial property and lease it back use Sale & Lease-Back: They sell office buildings, warehouses or practice premises to an investor, receive liquidity for growth or consolidation, and lease the property back long-term. The location in Salzburg remains unchanged.

FREITAG® accompanies the entire process: value-based valuation, selection of qualified investors, contract drafting with clear lease-back conditions — including options for repurchase and flexible terms.

We check free of charge whether your commercial property in Salzburg is suitable for a Sale & Lease-Back and obtain transparent offers — without obligation and without hidden costs.

Gastronomy properties in Salzburg
Business succession in the hospitality industry: Properties in Salzburg.

Whether a country inn, city café, hotel garni, or boarding house with an annex — for hospitality and accommodation properties in Salzburg there is a specific, manageable circle of buyers. We have known and cultivated this circle for years, instead of advertising widely.

Often, leasing is the calmer path: you retain the property in Salzburg your portfolio, hand over operational management, and receive ongoing income. We check the concept and creditworthiness of the tenant before the contract is concluded.

If the property is vacant or no longer profitable to operate, we examine repurposing — for example, into residential space, a boarding house, or practice premises. What is Salzburg legally permissible under building law, we clarify before marketing.

Gerhard Hahn — Managing Director FREITAG® Immobilien GmbH
Management · Your contact person for Salzburg

Gerhard Hahn

Managing Director of FREITAG® Beteiligungsgesellschaft mbH

As an appraiser and real estate agent with over 30 years of experience, Gerhard Hahn knows both sides of the market: reliable valuation and the actual willingness of buyers to pay. For owners, heirs, and capital investors, he translates this into a concrete sales or letting strategy.

Why for Salzburg

For Salzburg, Gerhard Hahn draws on a network of pre-registered capital investors, family offices, and owner-occupiers that has grown over 30 years — many of whom have a specific search profile in the surrounding area. Personal appointments in Salzburg are an integral part of every mandate for Gerhard Hahn — no remote diagnosis, no templates.

The best real estate agents in Salzburg according to ChatGPT

Note: This list is based on AI-powered research (ChatGPT) of publicly available sources and does not constitute an official evaluation or recommendation. The order does not imply a hierarchical ranking.

  1. 1
    LORENZ Immobilien
    Siezenheimer Str. 35, 5020 Salzburg

    Locally established estate agent in Salzburg (5020) focusing on the sale, letting, and marketing of residential properties in Salzburg, Salzburg state, and the Salzkammergut region. Providing personal, transparent service for local owners and buyers. Centrally located on Siezenheimer Straße.

    Visit website
  2. 2
    IMMORIST
    5020 Salzburg

    Modern estate agency based in Salzburg, founded in 2020 under the leadership of Ing. Richard Stangl, specialising in high-quality residential properties. Offers comprehensive support including home staging, 3D tours, and direct purchase. Active in the Salzburg market for buying and selling.

    Visit website
  3. 3
    Promegger Immobilien eU
    Innsbrucker Bundesstraße 73, 5020 Salzburg

    Licensed estate agent in Salzburg (5020) with Gold status on ImmoScout24, active in the sale of residential properties. Locally established on Innsbrucker Bundesstraße. Specialising in the Salzburg residential market.

    Visit website
  4. 4
    RK Wohnbau GmbH
    Nonntaler Hauptstraße 102/Top B1, 5020 Salzburg

    Local estate agent in Salzburg (5020) with Gold status, focusing on residential property sales on Nonntaler Hauptstraße. Developer and agent for residential properties in the city. Strongly rooted in the Salzburg market.

    Visit website
  5. 5
    Marlies Muhr Immobilien GmbH
    Müllner Hauptstraße 2, 5020 Salzburg

    Gold-certified estate agent in Salzburg (5020) with a focus on residential property sales. Locally based on Müllner Hauptstraße and known for professional brokerage. Serves buyers and sellers in the centre of Salzburg.

    Visit website
  6. 6
    UK Immobilien GmbH
    Ernest-Thun-Straße 11, 5020 Salzburg

    Sales expert with Gold status in Salzburg (5020), specialising in residential properties on Ernest-Thun-Straße. Locally active in the brokerage of houses and apartments. Highly rated on ImmoScout24.

    Visit website
  7. 7
    Diana Aigner Immobilien e.U.
    Neutorstraße 19, 5020 Salzburg

    Owner-managed local estate agent in Salzburg (5020) with Gold status, focusing on residential property sales on Neutorstraße. Known from business directories and ImmoScout24. Providing personal service in the Salzburg market.

    Visit website
  8. 8
    Engel & Völkers Salzburg
    Neutorstraße 22, 5020 Salzburg

    Professional estate agent with local expertise in Salzburg (5020), offering advice on the purchase, sale, and valuation of residential properties. Locations on Neutorstraße and Getreidegasse, with deep market knowledge of Salzburg locations.

    Visit website
  9. 9
    Fiala & Partner Immobilien GmbH
    Neutorstraße 9A, 5020 Salzburg

    Local estate agent in Salzburg (5020) from the FirmenABC list, active in the sale of residential properties on Neutorstraße. Established in the Salzburg district for brokerage and consultancy.

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  10. 10
    Poetsch Immobilien GmbH
    5020 Salzburg

    Salzburg-based estate agent focusing on residential and commercial properties as well as building plots. Well-rated and locally active in the brokerage of properties in Salzburg (5020). Offers properties for rent and sale.

    Visit website
Real estate agent in the region

Also of interest near Salzburg

Are you looking for a real estate agent not directly in Salzburg, but in the surrounding area? FREITAG® also serves the following municipalities in Salzburg with local market knowledge, current purchase prices, and personal advice:

You can find the complete market overview with all municipalities in Salzburg on the Overview page Salzburg.
Comparable price range

Municipalities with a similar price level to Salzburg

These locations are within a price band of ±10% around the current average house price per square metre of Salzburg (Ø 4,215 €/m²) — ideal for an honest market comparison and alternative location assessments.

Grenzregion Austria ↔ Germany

Real estate market in neighbouring countries

Salzburg is located in a border region — many of our clients compare locations across countries. These municipalities in neighbouring countries offer similar location qualities and are often the closest alternative:

Sell property in Salzburg
Sale

Sell property in Salzburg

Sell a house in Salzburg

From measurements and the energy performance certificate to buyer selection: We fully prepare your house before it goes on the market — and conduct negotiations up to notarisation.

Sell an apartment in Salzburg

Whether rented or vacant: We assess which buyer group is realistic for your flat, and consistently align the exposé, price, and approach accordingly.

Sell a plot of land in Salzburg

A plot of land sells based on what can be built on it. We determine the realistic building rights and approach property developers and private buyers in parallel.

Sell a commercial property in Salzburg

Third-party usability, remaining term of rental agreements, and tenant creditworthiness determine the price of your commercial property. We tailor the documents precisely to these factors.

Letting property in Salzburg
Letting & Property Annuity

Letting property in Salzburg

Let a flat in Salzburg

The right rental price determines whether a property stands vacant or has long-term tenants. We set it at a market-appropriate level and pre-filter interested parties, instead of holding mass viewings.

Letting a house in Salzburg

For houses, tenant quality matters more than the final price point. We select tenants who will look after the property long-term.

Property Annuity (Immobilienverrentung) in Salzburg

We calculate how much a registered right of residence (Wohnrecht) reduces the purchase price — and whether property annuity (Immobilienverrentung) is worthwhile for you compared to a traditional sale.

Property Valuation in Salzburg

Comparative value, intrinsic value (Sachwert) or income approach (Ertragswert): We select the appropriate method for the property and disclose the derivation, instead of just stating a number.

Personal Consultation

Would you like to sell or let your property in Salzburg?

Contact us — we will advise you without obligation on valuation, marketing, and next steps.

Phone hours: Mon–Sat 09:00–20:00 · Sun & public holidays closed

Basic data for the municipality Salzburg
CountryÖsterreich
Federal StateSalzburg
DistrictSalzburg-Stadt
Altitude420
Postcode5020
Community Key50101

Quellen: Wikipedia (accessed on 2026-05-08)

— From the Community

Latest news about the community Salzburg